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Update

Black badge intent should not be collapsed into Ghost by default

Some buyers want a black monochrome replacement, others want a tonal Ghost look. This update helps separate those routes and sends buyers into the right support page.

update/Published March 12, 2026/Updated March 13, 2026
Black Stone Island badge used in a black versus Ghost comparison update

Start with black, then branch to Ghost

The black route is the right first comparison when the search is broad. Ghost should come next only when the garment clearly used a quieter tonal finish.

Support the finish decision

Finish, not just color, is the point of the update. Buyers should move next into the black guide or the Ghost collection based on what the garment originally used.

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